Pet Tranquility | Science-Based Regulation Support for Pets & Caregivers
Gentle, science-based support for pets and the people who care for them







Why Regulation Support Matters 

Pets experience nervous system stress during many everyday situations. Adoption is one example, but changes in routine, environment, household energy, expectations, or caregiving roles can also disrupt regulation.
When regulation is compromised, pets may appear withdrawn, anxious, hyper alert, reactive, unsettled, or difficult to soothe. These responses are often misunderstood as behavior problems when they are actually signs of nervous system overload.
Pet Tranquility is grounded in the understanding that regulation comes before behavior. When the nervous system is supported first, pets are better able to settle, bond, learn, and adapt over time. This approach reduces pressure on both pets and caregivers and creates calmer, more sustainable outcomes

If your pet’s behavior has felt confusing or harder to soothe than expected, you’re not alone. Stress and adjustment look different for every nervous system

The JPotter Health Approach

Pet Tranquility is part of the broader work of JPotter Health, where the focus is on nervous system regulation, stress responses, and compassionate, science-based support.
Founded by Jackie Potter, an ICF-certified coach with training in Neuro-Linguistic Programming, the program applies regulation-first principles commonly used in human stress and anxiety work to support pets and the people who care for them.
This approach bridges research, lived experience, and practical guidance, helping caregivers feel informed, supported, and confident as they navigate stress, change, or adjustment with their pets.
No obligation. Just information and clarity.

The Pet Tranquility Program Model

Pet Tranquility is a science-based regulation support program designed for use by individual caregivers, rescue organizations, and pet-focused businesses.
The program begins with a core regulation support framework centered on education, guidance, and caregiver confidence. Caregivers learn how stress affects the nervous system, how to recognize signs of dysregulation, and how to create calm, predictable routines that support emotional settling over time.

Enrichment activities are an important part of supporting regulation. These activities help reinforce routine, provide appropriate sensory input, and support calm engagement. Caregivers may choose to add enrichment tools through the program or source similar items on their own to support these activities. This flexibility allows Pet Tranquility to remain accessible, ethical, and adaptable across different households and care environments.
The most commonly used option pairs this regulation-focused education and coaching support with simple enrichment tools to help caregivers apply the program with ease. Additional options are available for those who prefer education-only support or more comprehensive assistance.

If your pet’s behavior has felt confusing or harder to soothe than expected, you’re not alone. Stress and adjustment look different for every nervous system

Pet Tranquility is not training, treatment, or diagnosis. It is a non-clinical framework that complements veterinary care, training, and behavior support by addressing the foundational nervous system needs that make those approaches more effective.
No obligation. Just information and clarity










Who Pet Tranquility Is For and How to Get Started
Pet Tranquility is designed to support pets and caregivers across many situations, not just one moment or life stage.
For Pet Caregivers - Pet Tranquility supports pet families navigating stress, change, or adjustment at any stage of life. This may include adoption, changes in routine, environmental stressors, household transitions, or ongoing challenges with settling and regulation.
The program helps caregivers understand what their pet’s nervous system needs and respond with clarity instead of urgency.

For Rescues and Organizations - Pet Tranquility offers a rescue-safe, low-lift resource that can be shared with adopters or caregivers without adding workload or obligation.
The program is educational, optional, flexible in how enrichment tools are sourced, and aligned with regulation-first animal welfare practices. Participation is always optional for adopters. Rescue teams are not responsible for implementation, follow-up, or product use.
If you would like to learn more about how Pet Tranquility works or explore which level of support may be appropriate, you are welcome to explore further or reach out.
Pet Tranquility is an educational support program. It does not replace veterinary care, training, or behavior services.
Schedule a 15-Minute Information Call
No obligation. Just information and clarity.






Ready to talk with me?

Meet Jackie Potter

Meet Jackie Potter

Owner & Founder, JPotter Health
Hi, I'm Jackie Potter.
I've spent my life asking questions, searching for answers, and trying to understand why we think, feel, and respond the way we do.
My background is in biology and chemistry research, where I developed a deep appreciation for science and evidence-based problem solving. But my greatest education came through my own experience.
I've lived with anxiety for most of my life.
Like many people, I learned to function through it. But when I became a parent and began seeing the same struggles in my son, I realized I wanted more than coping strategies. I wanted to understand what was happening in the brain and body, and more importantly, how people can create lasting change.
That journey led me into the world of professional coaching.
Today, I'm an ICF-Certified Coach through the International Coaching Federation and a Certified NLP (Neuro-Linguistic Programming) Coach. I've completed nearly 20 professional certifications in coaching, communication, neuroscience, behavior change, stress regulation, and emotional wellness.
Those certifications aren't just credentials on a wall. They represent years of studying how people create meaningful, lasting transformation.
My coaching combines evidence-based practices with practical tools that help clients move beyond simply managing stress and anxiety. Together, we work to understand patterns, build emotional resilience, improve self-awareness, strengthen confidence, and create sustainable habits that support the life they want to live.
I believe every person already has the capacity for change. Sometimes we simply need someone who can ask the right questions, provide the right tools, and help us see possibilities we couldn't see on our own.
Whether you're navigating anxiety, chronic stress, overwhelm, major life transitions, or simply feeling stuck, my goal is to create a safe, supportive space where you can gain clarity, reconnect with your strengths, and move forward with confidence.

Supporting People... and the Pets They Love

My passion for helping others naturally expanded to include another important member of the family: our pets.
Many of the same principles that affect human well-being also influence our animals. Stress, fear, environmental changes, aging, and nervous system regulation all play important roles in a pet's quality of life.
Over the years, I've completed advanced education in cannabinoids, the Endocannabinoid System (ECS), and pet wellness. This allows me to help pet owners better understand the science behind behavioral support while making informed decisions about cannabinoid-based wellness products.
Rather than focusing only on the pet, I work with both the pet and the owner.
Together, we look at lifestyle, environment, daily routines, stress triggers, and appropriate wellness strategies to help create a calmer, healthier relationship for everyone involved. My goal isn't simply to recommend a product. It's to educate, support, and help families understand why certain approaches work so they can make confident decisions for their pets.
Whether I'm coaching a person through life's challenges or helping a family support an anxious dog, the mission remains the same:
To use science, education, and compassionate coaching to help create healthier, calmer lives.

Let's Build Something Better Together.

If you're ready to take the next step for yourself or for your pet I'd love to help.
Let's Chat.


Photo of Jackie Potter

Let's Connect

Send Message
   Copyright Jackie Potter   Terms of Service    Privacy Policy